How Urdu Font Support Improves Survey Response Rates
August 5, 2026
You can design the perfect survey and still lose half your audience — not because the questions were bad, but because they were in the wrong language. If a chunk of your customers or citizens are more comfortable in Urdu, an English-only form is quietly costing you responses before anyone even reads a question.
FeedbackPro now supports Urdu fonts across surveys, so questions, answer choices, and instructions can display cleanly in the language people actually think in.
Why Language Changes the Answer
Even respondents who understand English reasonably well tend to open up more — and answer more accurately — in their native language. Offering Urdu:
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Lifts completion rates
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Cuts down on misread questions and stray answers
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Makes people more comfortable answering honestly
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Gets you longer, more useful written feedback
For public sector teams especially, this isn’t a nice-to-have — it’s the difference between hearing from your whole community and only hearing from the part of it that’s comfortable in English.
Where It Matters Most
Think of a municipal office collecting feedback on public services. In English only, they hear from a slice of residents. Add Urdu, and suddenly the responses actually represent the community — including the service issues that were never getting reported before simply because no one asked in a language people were comfortable answering in.
The same logic applies to any business serving Urdu-speaking customers: same survey, more honest answers, once the language stops being the obstacle.
Getting the Most Out of Urdu Surveys
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Keep it simple. Plain, accessible Urdu beats formal or overly literary phrasing.
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Check it on mobile. Most respondents are answering from a phone — make sure the text renders properly at that size.
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Keep surveys short. Length kills completion rates regardless of language.
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Test before you launch. Different devices and browsers can render fonts differently — check before it’s live.
Tl;dr:
FeedbackPro now supports Urdu fonts, so surveys can be read and answered in the language your customers or citizens actually use day to day. Same survey, wider reach, better data — because the questions finally sound like something they’d say themselves.
Illustration by Storyset.